Communicorn-Podcast-Cover mit Timm Duffner von HEYHO

Roasting Granola for a Community – Timm Duffner / HEYHO

Episode 1

Abspielen

Welcome to Communicorn: the podcast where we explore different ways of building and engaging communities. In the first episode, we interview Timm Duffner of the social enterprise “HEYHO” to gain insight into their organizational structure, collaborative practices, and their assessment of impact. The first episode of Communicorn is now available for streaming on Spotify, YouTube, and your favorite podcast platform

Unicorns or startups that have become billion-dollar enterprises are (almost) every entrepreneur’s big goal. But let’s raise the question: What if we work together and create a community-driven Unicorn? In the Communicorn Podcast we uncover the roles of social innovation in driving social change. And we ask: What can we learn from them in reshaping the economy beyond profit?

In our very first episode, we welcome Timm Duffner, co-founder and CEO of HEYHO, a social enterprise that employs people with lived experiences to produce high-quality granola. Steffen Farny, one of our hosts, speaks with Timm about HEYHO and how they understand and live the idea of community within their organizational model.

This episode focuses on the role of community in creating inclusive work environments. Drawing on Bacq et al.’s (2022) typology of community, the conversation highlights how HEYHO integrates empowerment, participatory structures, and long-term resilience into its day-to-day practices. It offers insights into how marginalized individuals can become active contributors in shaping both the workplace and the broader impact of the organization.

The podcast is part of the Leuphana Social Innovation Community at Leuphana University of Lüneburg. We want to connect social innovations, social entrepreneurs in an innovation community setting, where we learn from each other, make knowledge and innovative ideas tangible and visible.

Chapters
0:00 – Introduction of Timm Duffner and Heyho
3:38 – Painting the picture: What does Community mean?
8:15 – Understanding Impact
14:02 – Understanding Community
24:40 – Understanding Scaling
28:56 – Game: Enterprise, Impact or Community?

Key Reference
Bacq, S., Hertel, C., & Lumpkin, G. T. (2022). Communities at the nexus of entrepreneurship and societal impact: A cross-disciplinary literature review. Journal of Business Venturing, 37(5), 106231. https://doi.org/10.1016/j.jbusvent.2022.106231

Contact
Charlotte von Wulffen
Charlotte.wulffen@leuphana.de

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Leuphana Podcast
CommunicornEpisode 1